About Dana Purnell
Dana Purnell is a serial entrepreneur, real estate investor, and the founder of Purnell Capital. With a passion for disciplined investing and long-term value creation, Dana built his career around one core belief: investors should be able to achieve strong, consistent returns without exposing themselves to unnecessary risk.
Through years of hands-on experience across multiple markets, Dana has developed a deep understanding of what drives sustainable growth. His approach is rooted in strategic thinking, data-driven decision-making, and a commitment to excellence—ensuring every investment opportunity is evaluated with precision and purpose.
A Vision Built on Strategy and Integrity
Dana founded Purnell Capital to offer a smarter, more intentional approach to investing. Rather than chasing trends or relying on speculation, he focuses on carefully structured opportunities backed by research, market insight, and disciplined execution.
His vision is simple:
To create a platform where investors can grow their wealth with confidence, clarity, and transparency.
Every decision is made with long-term performance in mind—prioritizing stability, capital preservation, and consistent growth over short-term gains.
evidence-based advice. My approach is compassionate, non-judgmental, and focused on helping you find what works best for you.
Experience That Drives Results
As a seasoned real estate investor, Dana has navigated various market cycles and economic conditions. This experience allows him to recognize opportunity where others may see uncertainty. He understands that true success in investing isn’t about timing the market—it’s about understanding it.
By blending market expertise with financial strategy, Dana leads with a calm, calculated mindset. This balanced approach enables Purnell Capital to pursue opportunities that are both competitive and sustainable.
A Partner-First Philosophy
Dana believes that real success comes from strong partnerships. That’s why he places transparency, communication, and alignment at the center of everything he does.
He approaches each investment as a shared journey—where trust, accountability, and shared goals matter just as much as performance. When you partner with Dana, you’re not just investing in deals—you’re investing in a relationship built on integrity and long-term vision.
Beyond Business
Outside of investing, Dana is passionate about personal growth, leadership, and empowering others to make informed financial decisions. He believes that knowledge is one of the most powerful tools an investor can have, and he is committed to sharing insight, guidance, and perspective with his community.
His mission goes beyond building wealth—it’s about creating impact, fostering confidence, and helping others see what’s possible.
Let’s Build Something Lasting
Whether you’re new to investing or looking to expand your portfolio, Dana Purnell and Purnell Capital are here to help you move forward with confidence.
This is more than investing. This is strategic growth—done the right way.